This is David Armano’s Slideshow and his actual blog is http://darmano.typepad.com/logic_emotion/. He has a lot of really interesting things to say about interaction design. Since starting my new job as an Interaction Designer, I have started to pay attention more to how design and human factors specialists come together and create some really unique experiences for the public.

I highly recommend this presentation David Armano put together. It goes over general principles and his thoughts about how to create really great products/experiences. The one to my left titled “Four Simple Steps to Becoming a Compassionate Designer” and it encourages us (the designers/creators) to step outside our cubicles for a day and interact with those people who we are designing for. This is important because I see so many people who think that google or their own thought processes are the ideal for figuring out what people really want…or even worse…they simply adopt the philosophies of other great designs. Don’t get me wrong, some people cough::cough::Apple::cough have created simply amazing products, but who wants to design something as cool as those products? The goal is to surpass not the company or the coolness of the product, but the experience. Talking to the target audience, and really listening to what they have to say, their needs, wants, how they interact with products they already own – might be critical in finding the next greatest experience or product for them.

The “Human Hierarchy + Creative Collaboration in the Workplace” slide is a thought process starting to commonly occur in modern day. The time of the rigid levels of the work place is starting to disintegrate. Not totally, everyone (I personally think) needs someone to ground them, but whether that is a boss, or a co-worker is debatable. And I can proudly say that the only reason I am intimidated by my bosses (that is, my boss and my boss’s boss) are because I totally respect them and feel totally comfortable asking their opinion on a design concept I might be working on, or a problem I have. But, I digress. I think the biggest thought to take away from this slide of Armano’s is knowledge share across the board, from the highest up to the farthest across from you in the work place.
Overall, this is a great presentation and though I am sure it helps to have the creator of it explain the presentation along the way, the slides themselves are quite thought provoking and well done. Hats off to David Armano.